Is your website responsive?
One of the biggest changes to how we search and browse the internet today has been the popularisation of portable devices such as smartphones and tablets
Responsive web design is an approach whereby a websites are created to responds to the type of device it is being viewed on. That could be an oversized desktop computer monitor, a laptop or devices with small screens such as smartphones and tablets.
Let’s take a traditional “fixed” website. When viewed on a desktop computer, for instance, the website might show three columns. But when you view that same layout on a smaller tablet, it might force you to scroll horizontally, something users don’t like. Or elements might be hidden from view or look distorted. The impact is also complicated by the fact that many tablets can be viewed either in portrait orientation or turned sideways for landscape view.
However, if a site uses responsive design, the tablet version might automatically adjust to display just two columns. That way, the content is readable and easy to navigate. On a smartphone, the content might appear as a single column, perhaps stacked vertically. Or possibly the user would have the ability to swipe over to view other columns. Images will resize instead of distorting the layout or getting cut off.
The point is: with responsive design, the website automatically adjusts based on the device the viewer sees it in.